Looking for the adventure of a lifetime? Has the decline in employment and the global economic crisis terminated your job or got you feeling blue? Maybe it’s time you started living life outside the box and applied for this once in a life time dream island job that Australia has up for grabs. Applications are being accepted on a global level, so no matter where you live in the world, you are welcome to apply.
The lucky person selected for this dream job will be immersed in the culture and beauty of Hamilton Island on the Great Barrier Reef. The six-month contract comes will flexible working hours and the successful applicant will have the key responsibilities of exploring the area to discover what is on offer and to report back weekly to Queensland Tourism and the world via blogs, photo diaries, video updates and media interviews.
Other duties will include cleaning the pool which comes with your free home, feeding ocean fish and mail collection and delivery. Swimming, snorkeling, making friends with the locals and enjoying Queensland’s climate and lifestyle are just some of the other duties on the list. Not bad for a six month salary package of $150,000AU!
On top of this six-figure salary, Queensland Tourism is offering return airfares from your nearest capital city, transport while on the island, travel insurance, camera and computer gear to stay in touch with the world and travel to other islands that make up the Great Barrier Reef. They claim that no academic qualifications are necessary, however, you must be a confident swimmer, enjoy snorkeling and have good communication skills.
This ‘Best Job in the World’ campaign is an innovative, clever marketing ploy for Tourism Queensland and comes at a great time. Australia was in fear of losing out on tourism due to the falling Australian dollar and the global financial crisis but this $1.7 million global marketing strategy is expected to generate more that $70 million worth of publicity for Queensland.
Not only will people want to apply for this position, but it will stir up curiosity and generate interest in the sunny state. It will put Hamilton Island on peoples shopping lists and that is what destination marketing is all about. This campaign will help raise awareness in people’s minds so when they are trying to decide where they want to take that relaxing, white sand and crystal clear waters holiday, they know to Google words such as ‘Hamilton Island’ or the ‘Great Barrier Reef’.
To apply for the ‘Best Job in the World’, Tourism Australia is asking applicants to create a sixty second video explanation of why you think you would be great for the job. There is also an online application to be filled out at www.islandreefjob.com.
Applications close on February 22 and 11 short listed candidates will be flown to Hamilton Island in early May for the final selection process. The winner will be announced on May 6 with employment to commence on July 1, 2009.